UAE’s FMCG Market Trends and Shopper Insights (2023) by KANTAR

This report by KANTAR, a leading data and insights provider, offers a deep dive into the UAE’s Fast-Moving Consumer Goods (FMCG) market in 2023. It explores current shopper behavior, including how frequently they shop and what influences their purchases. You’ll also gain insights into the UAE’s macroeconomic landscape and its impact on FMCG performance.

The report delves into the health of various FMCG segments, providing valuable details for businesses operating within specific categories. Additionally, it analyzes trade performance, giving you a clear picture of how different channels are contributing to the market.

This comprehensive report is a valuable resource for businesses in the UAE’s F&B sector, offering actionable insights to optimize strategies and navigate the evolving FMCG landscape.

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